Discovering the value of Design Thinking
ven. 25 janvier à 09:00
How can Design Thinking add value to your innovation or product development approach? Digital leaders don't look at technology first, they focus on hidden needs = user problems. Then they don't stick to their first idea, they use creativity to go beyond their first idea. Then they keep on validating in rapid cycles with the right target group. How to use the Design Thinking mindset to innovate more customer centric and validate user needs faster? In this 2h learning-by-doing session we will talk about the value added by Design Thinking and we will run fast paced experimentation with selected Design Thinking tools. Agenda:
The added value of Design Thinking in Digital Innovation
The importance of real problems (learning-by-doing)
Going beyond your first idea (learning-by-doing)
Market validation via rapid prototyping Looking forward to seeing you! To sign up with card payment, please click here: https://www.eventbrite.fr/e/billets-discovering-the-value-of-design-thinking-54754095975
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